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branded content Commercial stories directed by Justin Jin

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Justin directed video, text and photo documentary stories about six leaders in various fields, from a film director in Beijing and designer in Shanghai to celebrities in Guangzhou and Hong Kong. They reveal the struggle behind their success.

The work was exhibited at Martell's Grand Events, at the Beijing and Shanghai airports, and published as advertorials in major men's magazines.

A short video series exploring where creative entrepreneurs in Hong Kong go after work to find inspiration. Chivas, the world's largest selling whisky, wishes to re-position its brand towards a more successful and diverse crowd. Justin scripted and directed the films that were intended for social media use.

International visual journalist Justin Jin uses real life storytelling to help global companies connect to their most discerning audiences around the world.

Harnessing vast experiences shooting and writing for top publications, his brings to commercial projects real emotions, depth and authenticity.

While Justin has worked in various roles as photographer, video director and writer, the emphasis is always on finding good stories and making them great.

Born in Hong Kong, Justin studied philosophy and social science at Cambridge University, and currently splits his time between Europe and China. Justin speaks fluent English, Mandarin and Cantonese Chinese, and working Russian, French and Dutch.